Create smarter messages—and deliver them with confidence.
Design email and SMS campaigns, automate the journeys behind them, and know that what you send actually lands — with consent, quiet hours and deliverability built in.
Consent recorded per channel
Quiet hours enforced
Authenticated sending
Campaign composer
Spring drop • email + SMS
Ready
SUBJECT
New season. 15% off through Sunday.
PREVIEW
The spring collection landed — your size included.
The spring collection is here
Lighter layers, softer soles and the fit you told us to keep. Fifteen per cent off everything new, through Sunday.
Shop the collection
You are receiving this because you opted in. Unsubscribe any time.
Aurora Home
Aurora Home: the spring collection just landed — 15% off through Sunday. Shop: aur.ro/spring
Delivered 10:02 • Reply STOP to opt out
AUDIENCE
12,480
contacts match, consent checked
Bought in 90 days
Opted in to SMS
Not already in a journey
DELIVERABILITY
98
score
Excellent
Authentication
Passed
Sender reputation
Healthy
Complaint rate
0.01%
01
THE BUILDER
Drag-and-drop email, with a copy assistant beside you.
Build the layout by moving blocks around, and let the assistant draft the words — then edit anything it wrote before a single send goes out.
Drag blocks into place — the layout stays responsive on every inbox.
The assistant drafts from your brand voice, your products and last quarter’s winners.
Save any layout as a reusable template your whole team can start from.
INCLUDED IN EVERY BUILD
Previews before you send
Desktop, mobile and dark mode, from the same layout.
Your brand, applied
Fonts, colours and button styles come from the brand kit.
Accessible by default
Alt text, readable contrast and a plain-text version generated for you.
BLOCKS
Hero
Text
Image
Button
Product grid
Divider
Social
Footer
Hero image
Spring campaign • 1200 × 600
Headline
The spring collection is here
Body copy
48 words • reading level: easy
Button
Shop the collection → /spring
Copy assistant
Make it shorter
Warmer tone
Add urgency
Write 3 subject lines
02
SMS AND MMS
Messages that get read in the first three minutes.
Text is the most immediate channel you have, which is exactly why it has to be used carefully. Every send is consented, capped and traceable to revenue.
MMS attaches a product image without leaving the thread.
Character and segment counts are live, so the cost never surprises you.
Short links are tracked per contact and tie back to revenue.
Aurora Home
Your order is ready for pickup today until 6pm. Reply HELP for help, STOP to opt out.
Spring drop is live — 15% off through Sunday: aur.ro/spring
Read within 3 minutes
98%
Message segments
1 of 1 • 142 chars
Tracked short link
On
Opt-out language
Appended
03
AUTOMATED JOURNEYS
Automate the messages that earn the most.
Four journeys do most of the work for most businesses. Turn them on, adjust the timing, and let them run in the background.
Welcome
Someone subscribes
Email • immediately
SMS • day 2
Email • day 5
+22% first-order rate
Abandoned cart
Cart left for an hour
Email • 1 hour
SMS • 8 hours
Email • 24 hours
18% of carts recovered
Appointment reminder
Booking confirmed
SMS • 24 hours before
SMS • 2 hours before
61% fewer no-shows
Win-back
No order in 90 days
Email • day 90
SMS • day 97
Email • day 104
$9,120 recovered last quarter
04
SEGMENTATION
Audiences built from what people just did.
Segments read live signals from orders, browsing, calls and engagement — so the audience you send to at 9am is the one that exists at 9am.
Audiences rebuild themselves as behaviour changes — no exports, no stale lists.
One contact never lands in two competing sends on the same day.
Suppression rules travel with the segment, so opt-outs are always respected.
Store orders
Site behaviour
Email engagement
Call outcomes
Location & timezone
Engaged spring buyers
Live segment • updates continuously
Purchased in the last 90 days
AND
Opened at least 2 of the last 5 emails
AND
Has not been messaged in 14 days
AND
Consented to SMS
4,182
contacts match right now
05
DELIVERABILITY
Sending you can trust.
A campaign that lands in spam did not happen. Authentication, reputation and list hygiene are handled for you, and reported honestly.
Authentication
SPF
Pass
DKIM
Pass
DMARC
Pass
Bounce rate
0.42%
Well under the 2% threshold providers watch for.
Inbox placement
98.2%
Measured against live seed accounts, not estimated.
Blocklists
Clean
Every major list checked continuously for your domain and IP.
06
CONSENT AND COMPLIANCE
Permission is part of the product, not a checkbox.
People decide what they hear from you and how often. The rules that govern that are enforced by the platform, not by someone remembering them.
Preference centre
People choose the channels and the frequency they want, and it applies everywhere at once.
Hosted opt-out page
A one-tap unsubscribe that works from any message, on any channel, without a login.
Quiet hours
Messages hold until a reasonable local hour for the contact, not for your office.
Consent on record
When, where and how each person opted in is stored and exportable if you are ever asked.
Preference centre
What this contact agreed to
Email — offers and new arrivals
On
SMS — order and delivery updates
On
SMS — promotions
Off
Frequency
Weekly
Hosted opt-out page
One tap unsubscribes across every channel, instantly and everywhere.
TCPA
CAN-SPAM
GDPR
CASL
07
TEST AND TIME IT
Test, optimise and send at the best time.
Split a subject line, let the winner take the rest of the list, and send when this particular audience is actually reading.
A/B subject line test
20% of the list • 4 hour window
Variant A
Your spring picks are here
31.2%
open rate
Variant B
New season. 15% off through Sunday.
38.7%
Winner
The winning subject is sent to the remaining 80% automatically, no reminder needed.
Send-time optimisation
Engagement by hour • last 90 days
8a
10a
12p
2p
4p
6p
8p
10p
6:30pm on Thursday is this audience's strongest slot — scheduled by default.
08
PROVE THE IMPACT
Measure performance and prove real revenue.
Opens are a signal, not a result. Every campaign is reported against the orders it actually produced.
Messages sent
128,456
Last 30 days
Open rate
34.6%
Last 30 days
Click rate
7.2%
Last 30 days
Attributed revenue
$48,721
Last 30 days
Top campaigns this month
Last 30 days
Campaign
Channel
Sent
Open
Click
Revenue
Spring drop announcement
Email + SMS
42,180
38.4%
8.9%
$18,940
Abandoned cart journey
Email
12,640
46.2%
12.4%
$12,380
Win-back — 90 days
SMS
8,920
—
9.1%
$9,120
New arrivals weekly
Email
43,376
31.8%
6.1%
$8,281
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