https://flowsmartly.com/resources/blog Notes from building FlowSmartly — the decisions, the things that broke, and the practices that came out of fixing them. en-us Sun, 09 Aug 2026 12:00:00 GMT https://flowsmartly.com/resources/blog/rebuilt-not-redesigned https://flowsmartly.com/resources/blog/rebuilt-not-redesigned The previous pass ended with 400 colour literals, eleven body-text sizes and seven competing breakpoint systems. Neighbouring sections disagreed about when to stack. Behind the build Sun, 09 Aug 2026 12:00:00 GMT https://flowsmartly.com/resources/blog/three-themes-and-unreadable-white https://flowsmartly.com/resources/blog/three-themes-and-unreadable-white Our accents get lighter in the dark themes so they read against the page. That decision pushed the white label on every button below the accessibility floor. Design systems Sun, 09 Aug 2026 12:00:00 GMT https://flowsmartly.com/resources/blog/we-deleted-our-own-numbers https://flowsmartly.com/resources/blog/we-deleted-our-own-numbers A pass through our own marketing site removed a $32M funding round, 120 staff across 22 countries, 25,000 customers and six colleagues. None of them existed. Behind the build Sun, 09 Aug 2026 12:00:00 GMT https://flowsmartly.com/resources/blog/we-let-the-ai-crawlers-in https://flowsmartly.com/resources/blog/we-let-the-ai-crawlers-in Most sites are choosing between allowing every AI crawler and blocking all of them. Neither is the interesting option. The line worth drawing is attribution. AI visibility Sun, 09 Aug 2026 12:00:00 GMT